| Mercury has forged long-term partnerships with other distribution channels and with content owners worldwide. Mercury delivers high level service, precision and profitability in the management and development of their content.
CARRIERS
Mercury Mobility is a trusted partner for carriers worldwide. They include Hutchison 3, Virgin Mobile, Optus, Telstra & Vodafone in Australia; Telecom New Zealand; T-Mobile in Europe; Hutchison 3 in the UK and Bell and Telus in Canada. Mercury produces world class high margin content, aggregates licensed content and develops new content types. Mercury delivers precise reporting and analysis. For key clients such as Hutchison 3, Telecom New Zealand and Bell Canada Mercury manages the carrier site using our programming expertise to optimise content sales. Our Mercury Retail Platform (MRP) fully hosts carrier content, offering breakthrough customer experience and content sales.
MAJOR AND INDEPENDENT RECORD LABELS
Mercury Mobility works with every major record company and most independents. Mercury is one of the few companies in the world able to aggregate and deploy label content dynamically and on the scale required; with hundreds of thousands of assets requiring formatting to hundreds of handsets. The labels rely on our financial reports, which conform to Industry Standards (EDI) and provide itemised reconciliation. Mercury further monetises label content through development of innovative programming such as Australia’s first streamed music channels, Rage and Vandalism, and new product types such as Real Tones, Ring Back Tones and Video Tones.
MAJOR ENTERTAINMENT PARTNERS
Mercury Mobility manages entertainment brands such as Disney and the ABC in the mobile space. Mercury’s strong relations with carriers worldwide deliver the required distribution. Our brand management team, seasoned marketing professionals from the entertainment industry, are engaged in aggressive stakeholding and expansion of the these brands in this fast developing and complex market. Our content management and reporting are world class whilst our Product Development Division continues to deliver new channels for the deployment of content.
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